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Lab 2 - Animated Logo



Brief

The brief for this part of the assignment was to create a short animation for a logo of my choice. I chose to animate my logo design that I made for 'Breakfast in Bed' in Lab 1.

Initial Thoughts

My initial thought on this task was that I wanted to animate the logo for breakfast in bed as a sun rising. This was the most obvious way for me to go about animating the logo as its main theme is the rising sun. 

Animating

To animate the logo, I used Adobe After Effects. This was relatively straight forward to do as I had made my logo in Adobe Illustrator and the files were easily transferable between the two software. 
I began by making sure that each of the shapes in my logo were separated into different layers.
Logo separated into layers


Then, in after effects I made it so that the three semi-circles were placed off the bottom of the art-board and created keyframes to make it so that they elevate up to the middle of the art-board. I adjusted the timing of when each of the semi-circles begin to move so that they move into place one after the other. I also added opacity keyframes to make it so that the semi-circles appear moving once they're actually on the art-board.
To make it so that the movement of the the semi-circles was as smooth as possible, I added the easy ease effect. 
For the typography, I simply added opacity keyframes so that the text appears after the last semi-circle is moved into place. 


After Effects Timeline





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